Initiative of the Month

👩‍🎓 Initiative of the Month - June 2025: Croke Park

Why Educating Employees on Sustainability Is the Smartest Move You’ll Make

At SustainabilityExamples.com, we’re always looking for initiatives that show not just what sustainability looks like, but how it happens. This month’s winner gets right to the heart of that idea.

We’re proud to name Croke Park as our Initiative of the Month for June — for their powerful and refreshingly human campaign:

Empowering Change: Why Educating Employees on Sustainability Matters

🌱 What They Did

In partnership with online sustainability training platform Vyra, Croke Park rolled out an employee education programme designed to make sustainability part of the culture — not just the strategy.

Through accessible, engaging modules, staff gained a better understanding of carbon, waste, biodiversity, circularity, and their role in helping Croke Park become a more sustainable organisation — every day, at every level.

From operations to event day practices, this initiative shows how small actions add up when everyone is on the same page.

🏆 Why Croke Park Was Chosen

We select each Initiative of the Month using six key criteria:

  • Impact – Driving real behavioural change
  • Innovation – Taking a people-first approach to ESG
  • Scalability – A model any organisation can replicate
  • Engagement – Strong internal buy-in from staff
  • ESG Alignment – Contributing to long-term organisational goals
  • Inspiration – A story that encourages others to act

What stood out to us is that this isn’t box-ticking — it’s culture-building.

“Croke Park’s employee education initiative is a brilliant reminder that culture drives climate action. Their work with Vyra shows how training can go beyond compliance to become a strategic tool for transformation.”
Andrew Sheehan, Founder, SustainabilityExamples.com

👣 What Happens Next?

This initiative is part of Croke Park’s broader sustainability journey — and a clear example of how businesses and institutions can build long-term change from within.

Because as Croke Park demonstrates: the biggest impact often starts with your team.

🔗 View their initiative launch page

📘 Learn more about Croke Park’s sustainability work on their Impact Hub

📢 Want to share your own initiative? Launch it here