Turning Waste Segregation into a Game Everyone Actually Wants to Play
We’re thrilled to share that Bold Donut has been named “Solution of the Month” on SustainabilityExamples.com for their fun, digital, game-based approach to engaging people on sustainability topics like waste segregation and recycling.
Bold Donut believes learning about sustainability shouldn’t feel like a lecture; it should feel like play. Their interactive, “Candy Crush”-style game turns something as mundane (and often confusing!) as waste sorting into something easy, memorable, and genuinely fun.
Why They Won “Solution of the Month”
Each month, SustainabilityExamples.com highlights one initiative showcased on its platform that receives the most community engagement while also demonstrating industry excellence in sustainability across six areas: impact, innovation, scalability, accessibility, ESG alignment, and storytelling power.
Their game-based approach to sustainability engagement stood out because it:
- Solve a real problem: low engagement with everyday sustainability.
- Scale easily across industries, organisations, and campaigns.
- Make learning playful, not preachy.
- Deliver measurable impact with real behaviour change.
- Align perfectly with corporate sustainability and waste goals.
“Bold Donut has cracked one of the toughest challenges in sustainability — grabbing attention and getting people to actually tune in. They’ve turned a ‘dull’, easily ignored topic into something fun, addictive, and effective. That’s not just clever engagement - that’s real impact with real creativity.”
- Andrew Sheehan, Founder, SustainabilityExamples.com
📘 Check out their company impact page, explore, upvote, and adopt their solution at your business.
🚀 Got a green solution the business world should know about? Put it in front of sustainability leaders and champions across the globe. Launch it today 👉 https://sustainabilityexamples.com/post